voken

voken

English

Etymology

Blend of virtual +‎ token

Noun

voken (plural vokens)

1. (Internet) A pop-up advertisement that is displayed over the top of the content but without spawning a separate window.
   • 2004, Keith J. Tuckwell, Canadian Marketing in Action (page 425)

     […] a Web portal that features voken-style campaigns.

   • 2005, Shaun Walker, Patrick J. Santry, Joe Brinkman, Professional DotNetNuke ASP.NET Portals (page xxi)

     He also had a key role in designing and building the eyeReturn Voken engine for online advertising and loyalty programs.

   • 2006, "Spot3313", Flash Voken Ads (on newsgroup macromedia.flash)

     Hey, I was approached today asking^[sic] about Voken ad's and if i knew how they were done.

References