next big thing
See also: Next Big Thing
English
Alternative forms
- Next Big Thing
Noun
next big thing (plural next big things)
- The most recent fad or trend.
- 2006, John Bradley Jackson, First, Best, Or Different: What Every Entrepreneur Needs to Know about Niche Marketing, →ISBN:
- The media spends most of its time telling us about the next big thing, while overlooking the power and the size of niche markets.
- 2011, David Shapiro, Choosing the Right Thing to Do, →ISBN, page 126:
- As soon as we think we're satisfied, the next version of the next big thing comes along and suddenly, we're supposed to be starving again—even though we've barely touched what we have.
- 2012, Issues in Patents and Intellectual Property, →ISBN:
- Bioabsorbable coronary stents--are these the next big thing in coronary angioplasty?
- 2015, Richard Faulk, The Next Big Thing: A History of the Boom-or-Bust Moments That Shaped the Modern World, →ISBN:
- Even without media hype, there have been and always will be next big things.
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- Used other than with a figurative or idiomatic meaning: see next, big, thing.
Related terms
- last big thing