genderization
English
Etymology
gender + -ization
Noun
genderization (usually uncountable, plural genderizations)
- The process or result of genderizing.
- 2009 August 17, Andrew Adam Newman, “Bold Imagery to Play on a New Insecurity: Deodorant Aesthetics”, in New York Times:
- “What we’re seeing is the genderization of the category,” said Kevin George, a general manager at Unilever, whose brands include Degree and Axe.
-
Derived terms
- over-genderization