downmarket
English
Etymology
down- + market
Adjective
downmarket (comparative more downmarket, superlative most downmarket)
- Designed for low-income consumers.
- Of, or relating to the less prestigious sector of the market.
Adverb
downmarket (comparative more downmarket, superlative most downmarket)
- Towards the less prestigious sector of the market.
Antonyms
- upmarket
Coordinate terms
- midmarket
- upmarket