distribution channel
English
Alternative forms
- channel of distribution
Etymology
From the metaphor of goods or services flowing from production to use.
Noun
distribution channel (plural distribution channels)
- (business, marketing) the institutional arrangement by which goods or services are conveyed from producer to user
Hyponyms
- (business, marketing): retail, direct sales, manufacturer's representative, rack jobber
Translations
the institutional arrangement by which goods or services are conveyed from producer to user
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