cooptation
See also: coöptation and co-optation
English
Alternative forms
- coöptation, co-optation
Etymology
From coopt + -ation.
Noun
cooptation (countable and uncountable, plural cooptations)
- A co-opting: a commandeering, appropriation, or taking over.
- Synonym: cooption
- A co-opting: an absorption or assimilation.
- Synonym: cooption
- 1997, Thomas Carr Frank, The Conquest of Cool: Business Culture, Counterculture, and the Rise of Hip Consumerism, University of Chicago Press, →ISBN:
- This book is a study of co-optation rather than counterculture, an analysis of the forces and logic that made rebel youth cultures so attractive to corporate decision-makers rather than a study of those cultures themselves. In doing so, it risks running afoul of what I will call the co-optation theory: faith in the revolutionary potential of "authentic" counterculture combined with the notion that business mimics and mass-produces fake counterculture in order to cash in on a particular demographic and to subvert the great threat that "real" counterculture represents.
Further reading
co-option on Wikipedia.Wikipedia
French
Pronunciation
- IPA(key): /kɔ.ɔp.ta.sjɔ̃/
Audio (file)
Noun
cooptation f (plural cooptations)
- cooptation
Further reading
- “cooptation”, in Trésor de la langue française informatisé [Digitized Treasury of the French Language], 2012.